博客 / 阅读约 9 分钟 · 2026-07-29

Veo 3 提示词大全：8 秒视频生成提示词清单，广告、电影感短片复制即用

Veo 3 提示词清单：广告、电影感短片、产品演示和社交媒体短视频的 8 秒文生视频提示词，复制即用，构图和声音怎么写也都有清楚说明。

这份 Veo 3 提示词清单里的提示词都能直接复制，覆盖广告、电影感片段、产品演示和社交媒体短视频。每个示例都只写一个 8 秒的镜头，生成、比较不同版本、剪到一起都更方便。把方括号里的内容换成你自己的主体、产品或画面方向就行。

开始前先说一句实在话：Gemini 生成的视频通常固定为 8 秒。Flow 或 Vertex AI 可能可以选时长和画面比例，具体看你能用的界面和控制项。拿不准的时候，就按一段利落的 8 秒片段来写；想要更长的内容，就把几个镜头剪到一起。

好控制的 Veo 3 提示词结构

最好用的提示词，就是一份小型拍摄说明：写清观众看到什么、镜头里发生了什么变化，以及镜头从什么角度、怎么去拍。

Create a [4, 6, or 8-second] video in [9:16 vertical or 16:9 landscape].

Subject: [main person, product, or object].
Action: [one clear action or visual change].
Setting: [place, time, and key details].
Camera: [shot size, angle, and one movement].
Look: [lighting, palette, and style].
Audio: [ambient sound, effects, dialogue, or no dialogue].
Avoid: [unwanted text, logos, distortions, or extra actions].

能调哪些时长和画幅选项取决于界面，所以时长和画面比例这两行，只在界面支持这些设置时才用。别想着一次生成就塞进一整条广告或一个完整故事。一次生成一个镜头，再在剪辑软件里把最好的几段拼起来。

广告类 Veo 3 提示词

高端咖啡产品主镜头

Create an 8-second 9:16 vertical video advertisement.

Subject: a matte black bag of [coffee brand] whole-bean coffee on a dark stone counter.
Action: fresh coffee beans roll slowly into frame and settle around the bag.
Setting: a quiet modern kitchen at early morning, with faint steam in the background.
Camera: macro product shot with a slow forward push.
Look: warm side lighting, rich brown tones, polished commercial food photography.
Audio: soft beans rolling on stone and gentle room tone. No dialogue.
Avoid: readable invented labels, extra packaging, floating objects, warped bag shapes.

护肤精华液亮相

Create an 8-second 9:16 vertical beauty advertisement.

Subject: a frosted glass bottle of [product name] serum with a silver dropper.
Action: one clear serum drop falls from the dropper into a shallow reflective pool beside the bottle.
Setting: pale stone surface with soft water ripples.
Camera: low-angle macro shot, locked framing.
Look: bright diffused daylight, white and pale blue palette, refined beauty campaign style.
Audio: a subtle water drop and soft room tone. No spoken words.
Avoid: hands, text overlays, distorted bottle geometry, cluttered background.

餐厅菜品最后一道点缀

Create an 8-second 9:16 restaurant advertisement.

Subject: a plated serving of [dish] on a wooden table.
Action: a chef's hand places one final herb garnish on top of the dish.
Setting: a small neighborhood restaurant near a window during dinner service.
Camera: close-up overhead shot with a very slow pull back.
Look: warm restaurant lighting, realistic food texture, inviting but not overly glossy.
Audio: quiet kitchen ambience and a faint plate sound. No dialogue.
Avoid: visible logos, menu text, excessive steam, warped hands.

App 生活场景预告

Create an 8-second 9:16 video teaser for a productivity app.

Subject: a person holding a smartphone beside a tidy apartment entryway.
Action: the person taps the phone once, smiles slightly, and puts it into a jacket pocket.
Setting: sunlit home entrance in the morning, with keys on a small table.
Camera: medium over-the-shoulder shot with a gentle handheld feel.
Look: natural light, restrained modern styling, realistic motion.
Audio: one phone tap, keys shifting softly, quiet room ambience. No dialogue or on-screen text.
Avoid: recognizable real app interfaces, floating UI elements, warped fingers.

电影感短片 Veo 3 提示词

雨夜侦探驻足

Create an 8-second 16:9 cinematic scene.

Subject: a private investigator in a charcoal coat beneath a streetlamp.
Action: she unfolds a blank note, studies it, then looks across an empty street.
Setting: narrow city street at night with wet pavement reflecting amber and blue light.
Camera: medium profile shot with a slow lateral move.
Look: moody neo-noir lighting, realistic rain, shallow depth of field, subtle film grain.
Audio: steady rain, distant traffic, paper rustle. No dialogue.
Avoid: readable text on the note, exaggerated rain, fast camera movement.

发现外星遗物

Create an 8-second 16:9 cinematic science-fiction scene.

Subject: an astronaut in a worn white exploration suit.
Action: the astronaut brushes dust away from a small glowing object half-buried in the ground.
Setting: rocky alien valley at blue twilight, distant mountains on the horizon.
Camera: close-up on a gloved hand and the object, with a slow push in.
Look: grounded science-fiction cinematography, cool blue shadows, soft amber glow.
Audio: low wind, suit fabric movement, faint electronic hum. No dialogue.
Avoid: recognizable franchise designs, text, extra characters, cartoon styling.

站台重逢

Create an 8-second 16:9 cinematic drama scene.

Subject: two adult siblings standing on an old outdoor train platform.
Action: they see each other and share a brief, sincere hug.
Setting: golden hour with a train blurred in the far background.
Camera: still medium-wide shot at eye level.
Look: natural sunlight, gentle lens flare, realistic expressions and restrained movement.
Audio: distant train brakes, light wind, quiet station ambience. No dialogue.
Avoid: melodramatic gestures, subtitles, visible station names, crowds blocking the subjects.

产品演示 Veo 3 提示词

产品演示如果有好几个步骤，就拆成几段分别生成。下面这些提示词都是方便剪辑的单个镜头，不是把所有内容硬塞进一段的长序列。

调台灯的镜头

Create an 8-second 16:9 product demonstration video.

Subject: a compact adjustable desk lamp in [color].
Action: one hand slowly rotates the lamp head downward to illuminate an open notebook.
Setting: tidy home office desk with a pencil and small plant.
Camera: close-up side view focused on the hinge and lamp head.
Look: clean natural daylight; the lamp's warm light is visibly cast onto the notebook.
Audio: quiet room tone, soft hinge movement, pencil lightly touching paper.
Avoid: distorted hands, impossible joints, text labels, unnecessary objects.

往背包里装外套

Create an 8-second 9:16 outdoor product demonstration.

Subject: a durable [color] daypack resting on a flat rock.
Action: a hiker places a folded jacket into the open main compartment and closes the zipper.
Setting: dry forest trail in early morning.
Camera: close-up from slightly above, centered on the bag opening.
Look: realistic outdoor commercial, crisp natural light, practical styling.
Audio: zipper sound, fabric movement, distant birds.
Avoid: visible competitor logos, oversized proportions, impossible packing actions, warped hands.

擦玻璃前后对比

Create an 8-second 9:16 cleaning-product demonstration.

Subject: a glass tabletop with a visible fingerprint smear and a plain microfiber cloth.
Action: a hand wipes the fingerprint smear away in one smooth pass.
Setting: bright dining room near a window.
Camera: close side angle that clearly shows the surface changing from smudged to clean.
Look: realistic household lighting and honest glass texture.
Audio: cloth wiping glass and quiet room ambience. No dialogue or text overlays.
Avoid: instant magical changes, excessive foam, invented product claims, warped hands.

社交媒体短视频 Veo 3 提示词

解压陶艺瞬间

Create an 8-second 9:16 social video.

Subject: hands shaping a small clay bowl on a pottery wheel.
Action: the spinning clay gradually forms a smooth, even rim.
Setting: bright ceramics studio with a blurred shelf in the background.
Camera: centered macro close-up, locked framing.
Look: tactile clay detail, soft natural light, realistic water and texture.
Audio: pottery wheel spinning and wet clay movement. No music or captions.
Avoid: extra fingers, unstable bowl shapes, fast cuts, text.

换装转场

Create an 8-second 9:16 fashion video.

Subject: one person standing against a textured concrete wall in a [base outfit].
Action: the person lifts a jacket toward the lens, briefly covering the frame, then reveals a [style] outfit in the same pose.
Setting: clean urban sidewalk in natural afternoon light.
Camera: locked-off full-body framing at eye level.
Look: modern editorial styling with realistic fabric movement.
Audio: jacket fabric swish and distant city ambience. No spoken words or text.
Avoid: face changes, changing body proportions, extra people, moving camera.

海边驻足远眺

Create an 8-second 9:16 travel clip.

Subject: a traveler in a windbreaker standing at a coastal overlook.
Action: the traveler walks to the railing, stops, and looks toward the waves below.
Setting: rocky coastline near sunset.
Camera: follow shot from behind, ending in a stable medium-wide view.
Look: authentic handheld travel footage, warm sunset light, gentle natural motion.
Audio: waves, wind, distant seabirds. No dialogue, captions, or location text.
Avoid: dramatic drone movement, crowded scenery, unrealistic waves.

第一次出片后，提示词怎么改

如果片子看着平平无奇，下一次只改一两个变量：写明产品材质，把“cinematic”（电影感）换成具体的光线方向，或者把动作写得更精确。

如果前后要连贯，就在每条提示词里重复同样的人物描述、服装、场景和镜头语言。产品主镜头（hero shot）和演示镜头分开生成；人物反应镜头和定场镜头（establishing shot）也分开生成。这样剪辑更灵活，每段片子也只干一件事。

产品名、价格、行动号召、法律声明这些文字，别指望模型生成，后期在剪辑软件里加上准确的文字。还可以用本站相关的 Gemini 图片提示词合集，做配套的分镜图、封面缩略图或广告宣传静帧。

常见问题

Veo 3 提示词写多长合适？

够把一个镜头说清楚就行：主体、一个动作、场景、镜头、画面风格和声音要求。比起一大段挤着好几次场景切换的描述，只讲一件事的简短说明通常更好控制。

为什么按 8 秒来写提示词？

8 秒是生成和剪辑都很顺手的单位，尤其是 Gemini 常见的输出本来就固定为 8 秒。按 8 秒写，也会逼着你只安排一个看得清的动作，而不是匆匆忙忙塞一串。

能用这些提示词做更长的广告吗？

能。产品亮相、使用场景、结尾主视觉各生成一段 8 秒片段，再剪到一起。每条提示词里的视觉细节保持一致，整段看起来才像精心设计过的。

提示词里要不要写声音？

如果声音能给镜头加分，或者能帮忙交代环境，就写上。打算后期再配音乐或旁白的话，只要求自然环境音和简单音效就好。声音无所谓的话，写上“no dialogue”（无对白），免得冒出多余的说话声。

为什么每次生成，产品或人物都会变样？

提示词里动作一多、描述一含糊，模型就更容易跑偏。每段只写一个动作，重复关键的视觉细节，转场拆成单独的提示词。

总结

把这份 Veo 3 提示词清单当成一个实用的镜头素材库。从一条 8 秒提示词开始，动作保持简单，再把分别生成的片段剪成最终的广告、故事短片、产品演示或社交媒体帖子。

想把这些提示词改成官方指南推荐的结构化 JSON 格式？免费的 Veo JSON 提示词生成器会把你选好的主体、镜头、光线、声音和对白，转成一条校验过的 JSON 提示词，还附带字符数预算和对白检查。